Saturday 20 Apr 2024

Advt scam: When cops preferred to play dumb.

If only the Goa police had taken seriously the call made to their control room back on April 19, more than four months before the the matter came to light, at least some of the investors who fell for the “All Brand Promotion Scam” could have been saved.

| AUGUST 22, 2016, 04:55 AM IST
the goan I network
PANAJI
  
Businessman Mukundraj Mudras, who had also seen fliers of the company offers, had dialled the police control room on April 19 to inform about the suspicious nature of the offers. He was directed to contact the Goa Police Cyber Crime which he did.   
“I informed them about what was cooking, but they didn’t bother to follow up,” Mudras told The Goan. 
But for an untrained and unsuspecting eye, the glaring discrepancies on the website of the accused can still be accessed online.   
The website says it has partnered with global car brands such as Daewoo, Dodge, Mazda and of course Chevrolet. Out of the four, three of these brands are defunct.
Further, the ‘team’ section of the website has seven team members, but they all share the same names either “John Doe” or “Jane Doe”. 
The poorly edited text of the website is also another giveaway. Also, branding on private vehicles is an area where the law is hazy but using a private vehicle for commercial purposes, is a violation.   
All Brand Promotion projected itself as an advertising company which would offer clients  `9,000 per month or more in return for using their vehicles as a mobile advertising billboard. The catch lay in the registration and processing fees that the company used to charge clients which was usually `25,000 per vehicle at the time of signing documents.   
The website advertised itself as helping those who couldn’t afford to buy vehicles. They would get  `9,000 or more per month as EMI.
Share this